What is an energy advisor?
“What is an energy advisor” – Title
Well, one of the things that I do as an energy advisor is think about what might be a good electricity source for a given client. And, what kind of renewable works for a client depends a lot on what their goals are. For some clients, wind, for instance, is a very glamorous renewable. It’s a kind of renewable that most people understand. You can put a big windmill, a picture of a windmill up on the front door of your store, for instance, and all of your customers will understand what that is, what that means.
“Unique alternatives” – Title
For other corporate or industrial clients, they might be more interested in using renewables for a higher percentage of their electricity, but they don’t care as much about what type of renewables. For them, a cheaper technology, a little bit less glamorous, but with just as much impact might be more appealing – like biomass or landfill gas. Landfill gas is actually a great, underrated technology. It essentially means taking methane from landfills which is otherwise omitted into the atmosphere, and methane is a very potent greenhouse gas, that methane is condensed and burned to power an electricity generation facility. I’m always trying to push landfill gas, because even though it’s not a very glamorous technology, it is a technology with an enormous amount of impact.
“Approach for pricing structure” – Title
So, we’ll try to make your costs easier to budget and help you lock in a price now. Electricity, as you know, the prices trend upwards. Anybody who pays an electricity bill, even a residential customer, knows that. What we try to do for our customers is take advantage of dips in the market and get them an excellent price, locked in, for a period time to protect them from the price volatility in the market.
“Customer interaction” – Title
If you’re a customer we’ll talk as often as you like, and that is really different. If you’re a customer that has an enormous appetite for information, wants complete transparency, you can come on down to our office, sit behind our trader, look over his shoulder and actually see how we’re transacting on your behalf. If you’re a customer that wants to lock in a price and not worry about it, we can do that too. But we’ll tend to call our customers when we see changes in the market that might benefit them.
“Beneficial opportunities” – Title
Because of the way that our company is designed, we’re always looking for opportunities to benefit our customer. We don’t benefit when you buy certain products, we benefit when you’re a happy, well-satisfied customer. So, our fee structure is set up in such a way that our interests are aligned with yours. We only make money based on how many megawatt/hours you consume, not on what product you buy. So, for that reason, we’re likely to call you whenever we see an opportunity in the market for you to lower your cost or for you to more closely tailor your product to your risk profile.